YouPlus Summer Camp
My senior capstone in college aimed to create a fun outdoor learning experience for middle school students struggling with math and to prepare them for their future.
Project Outcomes and Assets:
1) Brand logo
Logo development with color variation for brand guideline purposes.
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/f37bf6de-121d-4b4c-a9ac-bd592ad84e92_rw_1200.gif?h=d6e257b3eb7897c1b89fd2773e7c5442)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/fc253997-3db3-49ab-8410-b86a1ced3a39_rw_1200.gif?h=50100a1ef13bd0beec51de8615192b7b)
2) Posters (x3)
Sketches of possible poster outcomes based on project key words and mission statement.
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/a5a43112-02b7-4748-9312-7d7e2f312fc3_rw_1920.jpg?h=777cf5467e6dbd888c380d408f4d46f5)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/1298fdab-2c98-42ae-9d63-92a6b9553379_rw_1920.jpg?h=088b96ab4bfbc6b957641e4a2569eee4)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/2a8b0d5d-e229-436c-861e-37692c7f699d_rw_1920.jpg?h=80e7ccdbca8b928200dd987c5426494a)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/5d1f61b4-178b-4e8c-9f85-5551d7d85eec_rw_3840.png?h=48bf3b9d14472dcdde299a39c17d610e)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/5bd7549b-542a-4bef-bc67-6d8d700a5ee4_rw_3840.png?h=9c5f76209edc232f65d5267ca87787e6)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/6dd4484e-10e6-4975-8f72-337c587dac5e_rw_3840.png?h=0278e7f8db0785e4f0b320d69e0785d3)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/14b77750-5890-4e30-9022-b2123597d128_rw_1920.png?h=bf9f2d1fc097af3e2692742985540858)
3) Postcard & business card
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/7660a23a-a774-4c15-ba6b-bc4a1306a4c8_rw_1920.png?h=916189d3e1fb8a26c4453706ede970bb)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/43c098a3-f9c9-490a-957f-02e6784fe05f_rw_1920.png?h=2be47c0a2790b82050d857c7dafc5e7f)
4) Brochures and program
A brochure template with information and a cover to be used in a variety of brochure folds.
When the brochure is fully open, it exposes a poster of the camp activity program on the back.
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/571287f1-20c4-401f-99f9-fe21207d7e44_rw_1920.jpg?h=3ae6945b2cc6e0f7f24aba9b46c47043)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/0ef45cae-eab8-4eea-9920-27e873486c6c_rw_1920.jpg?h=4a2f7bf70e5565be909df49c4cdf9307)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/5fa852b6-d9ab-4aeb-8df0-4e59a606b38f_rw_3840.png?h=83cca9894daef2be2eb149a629c8bb08)
5) Notebooks & activity booklets
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/63f924b4-5107-4553-a082-a8d3d0fd2513_rw_3840.png?h=20ed5313c3af4d175bc92621f54a4905)
5) Typeface
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/00b72d3f-3593-43f8-9d49-17db1c85edea_rw_1920.png?h=215e37a23b76276578a52cba3dc2df8a)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/bc9c4de4-76f3-4e1a-99c5-c312e3872cfd_rw_1920.png?h=5dbe465dcaa55dd967b040f90a519df1)
6) Staff and camper apparel
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/066f4544-3ea6-4b22-ad35-4049add35637_rw_1200.gif?h=af539fd70b869fa468f60c18e8efe414)
![](https://cdn.myportfolio.com/3959bb54-0260-4863-aed9-f3124e07b56e/3f0afb3a-5d17-4c1b-9690-fd39edb5b4da_rw_1920.png?h=e4d0f6b3f1ba332c1ed7e5c681adfad2)